Canalys announced the 2022 Q1 India’s smartphone market report
In addition, the fourth and fifth places are vivo and OPPO, respectively. In 2022, Q1 will reach 5.7 million units and 4.6 million units respectively. It is also expected that realme can have such a performance. Since the establishment of the brand, they have been focusing on the Indian market, and are known for their main low-end models and cost-effectiveness, which is in line with the tonality of the Indian market.
“This is not a great start to the year for a market like India, which has seen double-digit percentage growth even during the pandemic,” said Canalys Analyst Sanyam Chaurasia. “While most of the world’s markets battled the third wave of COVID-19 in Q1, the relatively weaker impact on India should have helped it return to growth quickly. But supply remained the biggest challenge for the leading vendors, such as Xiaomi and vivo, and they struggled to secure components for their volume-driving low-end models. In contrast, brands such as realme, Tecno and Itel did remarkably well with solid supply to take on the market leaders and fulfill the low-end demand in Q1.”
