The AI Edge: AMD Partners with Arena for Chip Innovation

Arena, a developer specializing in foundational artificial intelligence (AI) models, announced its plans to expand AMD’s deployment of Arena Atlas, the world’s first AI testing and optimization product designed specifically for the latest semiconductor technology process nodes. Atlas enhances the semiconductor configuration and testing process with AI support, enabling both consumers and professionals to access better and faster devices.

Throughout 2023, AMD and Arena employed Atlas for the testing and optimization of GPU chips used in Radeon graphics cards. By rapidly and autonomously identifying power consumption and performance optimizations, AMD engineers were able to reduce their workload and divert their focus to additional tasks, thereby enhancing productivity and accelerating product development.

“In addition to empowering our customers with the latest capabilities to take advantage of the full power of AI in their businesses and industries, AMD is committed to leveraging advanced AI technologies internally to improve processes and ultimately deliver better solutions to our customers,” said Andrej Zdravkovic, SVP and Chief Software Officer at AMD. “Atlas helps streamline the manually-intensive and lengthy process of configurating and testing today’s complex GPU technologies, giving our engineers a leg up in maximizing the optimizations for next-generation products.”

Atlas is capable of comprehending multimodal data beyond standard text and video, such as power curves, thermal profiles, and streaming high-definition video, thus providing a more comprehensive understanding of complex GPU performance. Arena has stated that the success demonstrated through Atlas testing is just the beginning, with future possibilities including assistance with debugging, root cause analysis, and ultimately aiding in the design of superior chips and other intricate electronic products.