Earlier, because of the Fortnite dispute, Google announced that it adjusted its app store developer policy. Google requires its in-app purchase system to be listed on the Google Play Store.
Developers who use the in-app purchase system must pay a 30% fee to Google. Of course, developers can also choose other stores to reduce the fee.
After all, Android is an open ecosystem, so you can install apps without going through the Google Store, but if you want to put on the Google Store, you have to pay the corresponding service fee.
Although some applications are currently on the Google Store but use other payment systems, Google said that it will implement a new policy that will not allow such payments from September 2021.
After Google announced the new policy, it did not cause much opposition in other countries and markets. After all, developers can choose whether to list Google or other app stores.
However, in India, Google’s new policy has met with protests from a large number of developers, especially startups who believe that Google’s new policy will erode the profits of these developers.
There is a reason why Indian developers reacted so fiercely, because Android has a 90% market share in the Indian market, while Apple’s share is only about 3%.
At the same time, India is also the market with the largest number of downloads in the Google Play Store. As early as 2016, the number of downloads in the Indian market has surpassed the United States to become the download champion.
Therefore, a large number of developers in India rely on the Google Play Store to provide application and game distribution. Of course, most developers do not use Google’s in-app purchase payment system.
After being protested, Google issued an announcement to postpone the time for mandatory in-app purchases in the Indian market. Google delays mandating Play Store payments rule in India to April 2022.