Google canceled development of Pixelbook

Compared with Apple’s MacBook series and Microsoft’s Surface series notebooks, which are widely known, Google’s Pxielbook is estimated to be rarely known if it is not a hardware enthusiast. Perhaps it is precisely because the existence of this product is too low and it is not profitable, so there is news that Google has decided not to continue to do Pixelbook.

According to The Verge, Google has canceled the new Pixelbook project, and even disbanded the development team, transferring the original employees to other departments. At the I/O developer conference a few months ago, Google also said that it would keep the Pixelbook, but in the new future plan, they finally chose not to do it. It is unclear whether Google will have other products to replace the Pixelbook, and it should be temporarily withdrawn from the notebook market.

Since the first model in 2017, the Pixelbook has been positioned as the high-end representative of Chromebooks, using flagship designs and configurations. However, because Chromebooks are aimed at students and netbooks, and most of them are entry-level and mainstream models, Pixelbooks are obviously not very gregarious. In fact, Google’s latest model, the Pixelbook Go, has already lowered its positioning, but it is obviously still unable to attract consumers among the competing products of many OEMs.