Useful Online Fundraising Tools for Nonprofits
Ask any nonprofit what their biggest challenge is, and they’ll probably confess that it’s raising revenue. And with government funding programs and private donations drying up due to the COVID-19 pandemic, fundraising becomes even more difficult for many nonprofits.
Many nonprofits are scaling back operations because of these challenges. Some are adopting remote working measures to cut down operational costs such as rent, energy, and transportation costs. Others are using technology to increase efficiencies and find new avenues for fundraising.
Here are some useful fundraising tools that may help your nonprofit:
Nonprofit Constituent Relationship Management Software (CRM)
While there are many types of CRM, only a few CRM, like the one developed by Sumac, helps nonprofits. Their CRM is highly customizable, secure and offers nonprofits leaders a wealth of tools to manage their entire organizations.
The CRM also helps nonprofits with fundraising through various options:
- Fundraising software: Nonprofits can collect donations online, manage donors, automate receipting, receive donor activity alerts, target campaigns, and streamline event management to enhance revenue.
- Website Integration: With the CRM, nonprofits can easily add a donation page to their websites to easily accept donations and send highly effective responses designed to augment donor retention.
- Donor Analytics: Nonprofits can analyze donor history, event attendance, volunteer activity, and relationships to improve fundraising efforts. They can also build action plans to cultivate their valuable relationships with their donors.
- Grants: The grant management feature allows nonprofits to build a detailed and organized step-by-step approach to qualify for funding programs.
- Fundraising Thermometer: The free fundraising thermometer uses a simple, robust, and attractive visual representation to help nonprofits track funds and keep their teams, donors, and volunteers motivated.
Sumac’s donation pages are also highly customizable, allowing nonprofits to pick the colours, headers, and footers that match the organization’s aesthetic. Nonprofits can also set predetermined giving amounts and monthly donation programs.
GoFundMe Charity
GoFundMe Charity is an excellent way to quickly raise a large sum of funds in a short period for various charitable endeavours. The platform is exceptionally popular and trusted, raising over $5 billion for numerous causes.
PayPal Donations
Every nonprofit should integrate a PayPal donate button on its website for brand recognition alone. PayPal is secure, affordable, mobile-friendly, and supports both one-time and recurring donations. Of course, it makes PayPal makes it easy to accept major credit cards, debit cards, and PayPal.
Fundly
Fundly has rapidly created a reputation as one of the top crowdfunding platforms for nonprofits with many options for establishing fundraising campaigns and collecting donations. The platform has dedicated social media marketing tools, customized campaign landing pages, and an easy payment collection system.
Qgiv
If you’re shopping for a peer-to-peer fundraising platform, then look no further than the user-friendly and highly customizable Qgiv. With its donor-centric landing pages and customized reports, Qgiv makes it easy to make an impact on donors.
These are just some of the online tools nonprofits use in the digital age to raise funds. Aside from the ones mentioned, your nonprofit can always take advantage of social media donation tools to reach billions of people worldwide.