Tag: Sega

  • Sega considers raising the price of AAA games to $70

    Recently, Sega Sammy’s CEO Haruki Satomi and CFO Koichi Fukazawa discussed the issue of game pricing during a conference related to their annual financial report. With global inflation intensifying over recent times and game development costs on the rise, game publishers may contemplate adjusting their pricing strategies. Traditionally, AAA console games have retailed at $59.99…

  • Sega Acquires Angry Birds Developer Rovio

    Sega Acquires Angry Birds Developer Rovio

    Sega Sammy Holdings announced its acquisition of Rovio Entertainment, the Finnish developer of the renowned “Angry Birds” franchise, based in Helsinki, for a sum of approximately $776 million (equivalent to ¥53.37 billion). This news prompted Rovio’s stock price to surge, with the transaction anticipated to finalize between late summer and early autumn this year, signaling…

  • Sega will release 13 new games next fiscal year

    When SEGA announced its annual financial report last year, it talked about some future development plans, saying that in the next three years, it will be committed to globalizing its IP, expanding its influence on a global scale, and striving to expand the platform and transform existing trading models. It was reported some time ago…

  • SEGA and Microsoft form a strategic alliance

    SEGA announced today that it has reached an agreement in principle with Microsoft. The two parties will form a strategic alliance to develop large-scale games using Microsoft’s cloud platform. After Sega announced the news, the stock price rose by nearly 6%, reaching the highest level in the past six months. Yukio Sugino, President, and COO,…