Although a new revenue record was set, the stock price was also affected to a certain extent because the revenue was lower than market expectations. According to Apple’s financial report, due to supply chain issues and global chip shortages, Apple’s revenue has lost at least $6 billion. Apple also predicts that supply chain problems will continue into at least the December quarter.
Apple is the world’s first company to achieve a market value of 1 trillion and 2 trillion US dollars, of which only 2 years have passed. Microsoft’s market value briefly surpassed Apple in 2020 during the COVID-19 pandemic. Later, Apple returned to its number one position in market value and set a number of revenue records. However, in June this year, Microsoft also reached a market value of 2 trillion US dollars, after which the stock price rose all the way, an increase of more than 34%.
In fact, Apple and Microsoft have long ago started a battle for the throne of the world’s highest market capitalization company. As early as 2010, Apple surpassed Microsoft by $222 billion, and Microsoft surpassed Apple in 2018.