Meta has announced a price reduction for Quest Pro
Compared to the starting price of $1,499.99 when it was launched in October last year, and the announcement of a reduction to $1,099.99 for Quest Pro in early January this year, Meta has now announced a further reduction of $100 from March 5, with the starting price now at $999.99.
In addition, Meta has confirmed that the price of the 256GB storage capacity version of Quest 2 will be adjusted to $429.99, only $30 higher than the 128GB storage capacity version.
Meta CEO Mark Zuckerberg stated that the main purpose of this price reduction is to lower the entry barrier for more people to experience virtual reality and the metaverse. As for why the 128GB storage capacity version of Quest 2 is not included in this price reduction, it is mainly due to overall cost considerations.
If recent news is any indication, Meta is preparing to launch a new Quest 3 in the second half of this year. This means that the price reduction of Quest 2 is also aimed at clearing out existing inventory. The further price reduction of Quest Pro may be a response to the pricing of HTC’s VIVE XR Elite in the market.
There have been many rumors about Quest 3, which is expected to be much lighter and more powerful than the existing Quest 2 and is expected to be launched in the second half of this year. Meta also plans to release another virtual reality headset for the consumer market in 2024, codenamed “Ventura,” which is expected to be priced more attractively for the consumer market.
