DuckDuckGo has averaged over 100 million searches per day and will grow 46% in 2021

by ddos ·

DuckDuckGo, a search engine dedicated to privacy protection, has released a data report for 2021. Although there are still a few days before the end of 2021, statistics show that the average number of searches per day for DuckDuckGo in 2021 exceeds 100 million. Since the beginning of the year, DuckDuckGo has received 34.6 billion search requests, an increase of 46% from the total of 23.6 billion search engines in 2020. Of course, the daily average number of searches exceeding the 100 million mark is also a new milestone for DuckDuckGo.
Why do more and more users use DuckDuckGo? The main reason is the increase in privacy concepts. More and more users know that Meta (formerly Facebook) and Google Search will collect their data and perform portraits, and then sell the data to third parties to push targeted advertisements.

DuckDuckGo’s operating mode is different from regular search engines. DuckDuckGo does not collect user privacy data. For example, when you search for iPhone 13 Pro, only the search results page will show iPhone 13 Pro-related advertisements. That is, DuckDuckGo recommends related content based on user search keywords instead of collecting data and selling it to third-party platforms.

Therefore, with the enhancement of people’s concept of privacy, DuckDuckGo’s use of privacy-focused search engines should also increase. Although it is currently unable to directly compete with Google, users in need can at least use this more privacy-conscious search engine.

In addition, DuckDuckGo will also launch its own browser, because other browsers will also collect user data, so even if users use DuckDuckGo, such as Chrome, data may be collected.

Tags: DuckDuckGo