Biostar will launch Arc A380 graphics card
Biostar, though merely a secondary brand within the motherboard market, boasts a comprehensive product line that covers a broad spectrum, particularly concerning motherboards. Despite a limited range of models, it essentially encompasses various niche markets. In line with many contemporaries, Biostar has, in recent years, ventured into other PC hardware realms, with graphics cards serving as one such example, having already launched products under AMD Radeon and NVIDIA GeForce.
Recently, at Computex 2023, Twitter user @hms1193 discovered Biostar displaying products powered by Intel GPUs. Among these was a Mini-ITX graphics card, furnished with a single-fan cooling design. Aesthetically, it was rather nondescript, a mere A380 graphics card. Penetrating the market with lower-end models is a common strategy amongst brands seeking to establish their product line.
What makes Biostar’s venture of particular importance is that it joins the ranks as the fourth graphics card supplier to straddle all three major GPU brands. At present, only Gigabyte and MSI’s graphics card product lines incorporate Radeon, GeForce, and Arc chips. Acer, likely the third in line, has only just activated its Radeon product line, making Biostar a probable fourth.
For Intel, having an expanded consortium of graphics card partners can significantly boost product sales. It’s important to note that last summer, due to ongoing delays in the release of their Radeon GPUs for desktop platforms, rumors were rife that at least one substantial partner had ceased production of the Radeon graphics cards entirely. This move, in turn, had considerable implications on the early-stage promotion of the Radeon graphics cards.
In addition to Acer, Gigabyte, and MSI, other collaborators in the Intel GPU sector include ASRock, Matrox, XFX, and Sapphire.