Recently, the anti-monopoly regulators in the European Union once again issued anti-monopoly penalties to Google. The reason for this is that the EU believes that there is unfair competition in Google’s advertising services.
At the same time, the beginning of the dispute actually dates back three years, when EU regulators accused Google of using its own advertising network to stop the suppression of competitors. Google’s ad network service is the world’s largest online advertising platform, but Google sometimes considers business attempts to stop competitors from searching for ads. Unfortunately, since it was naturally inevitable that it was being fined by the EU, the EU issued a huge fine of up to $1.7 billion to Google after three years of investigation.
The European fines against Google total roughly 8.2 billion euros, or $9.3 billion.