Inventory and prices indicate that the graphics card market may be recovering
In the preceding period, the prices of the AMD Radeon RX 7900 XT graphics card experienced a substantial decline. The price had already plummeted from its initial suggested retail price of $899 to $799, equating to the local GeForce RTX 4070 Ti’s suggested retail price.
Over the past four years, the graphics card market has undergone momentous transformations, with not only the new generation of cards being considerably more expensive than their predecessors but also persistent supply issues. Nevertheless, circumstances have improved somewhat in recent months. As NVIDIA released the GeForce RTX 4070, AMD seemingly initiated a new wave of price reductions, with the previously resilient Radeon RX 7900 XTX now exhibiting signs of wavering, as indicated by its drop to $959.99 on e-commerce platforms.
Presently, the Radeon RX 7900 XT graphics card has undergone further price adjustments, with ASRock’s Radeon RX 7900 XT Phantom Gaming 20GB now at $779.99, a 13% reduction from its initial suggested retail price. Gamers can readily acquire GeForce RTX 40 series and Radeon RX 7900 series graphics cards on the market, as there are currently six desktop GPUs featuring next-generation architecture, with some models priced below their official suggested retail prices, including the recently released GeForce RTX 4070.
AMD’s price reduction strategy for the Radeon RX 7900 series has undoubtedly exerted pressure on NVIDIA, constricting the pricing latitude for the GeForce RTX 4070/RTX 4070 Ti/RTX 4080. As board manufacturers progress with inventory clearance and prices slide, various indications suggest that the graphics card market is seemingly recovering, possibly prompting NVIDIA and AMD to expedite the launch of new mainstream and entry-level graphics cards.
