Google integrates a checkmark icon into Gmail for identity verification
To further enable users to discern the authenticity of emails within Gmail, Google has recently announced the integration of a “blue checkmark” icon for identity verification, allowing users to more easily determine the safety of messages.
According to Google, this design aims to enhance Gmail’s security and counter malicious email attacks by utilizing the “blue checkmark” as a means of identifying authenticated businesses and enterprises, enabling users to effortlessly judge whether received messages are disguised attempts at fraudulent activities.
Behind the “blue checkmark” icon lies the integration with Google’s Brand Indicators for Message Identification (BIMI) standard, which was added to Gmail’s services in 2020. It employs the DMARC (Domain-based Message Authentication, Reporting, and Conformance) standard to bolster security. Upon successful completion of DMARC accreditation or receipt of a Verified Mark Certificate (VMC) through third-party organizations such as Entrust Datacard or DigiCert, the authenticated icon will be displayed in emails via the BIMI standard.
Google anticipates rolling out this update to Gmail users within the coming days and encourages businesses and enterprises utilizing Workspace services to promptly register their brand information via the BIMI standard for clear identification within Gmail.
In addition to releasing updates for Gmail, Google has also expanded its passwordless login application mode, making its “Passkeys” feature compatible with Google services across various platforms, including web, Android, and iOS, enabling more convenient and intuitive passwordless access to Google services.