The problem of forcing the use of the in-app purchase system and charging a commission in the Apple App Store has attracted a lot of attention. The most thorough thing is that South Korea directly solves the problem through legislation. South Korea promulgated a new version of the Telecommunications Business Act last year requiring app stores to provide alternative payments, that is, app store developers cannot force developers to use the in-app purchase system. Now Apple has decided to agree to abide by South Korea’s legal requirements, and of course, the new South Korean Telecommunications Business Act also applies to the Android system’s Google Play Store. It’s worth noting that although Apple allows developers to use alternative payment systems, it still charges a percentage of the cost of subsidizing store operations.
Although Apple allows developers to use alternative payment systems, it still takes a percentage of the fee, which is effectively the same work that Google is doing. After all, the app store needs to develop, provide server support, security monitoring, manual review, and other expenses, so developers cannot distribute it completely for free. Google’s option for Korean developers is to use Google Pay to pay a 15% cut (was 30%), and an alternative payment system to pay a 4% cut. That is to say, developers can make more money when the cost of using a third-party payment system is controlled within 11%. Otherwise, it is better to directly use Google’s in-app purchase system. Apple is not yet sure what the specific percentage will be. It is reported that Apple is currently communicating with South Korean regulators to determine the most appropriate percentage.